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Zoolander Premiere


A world wide tour of premieres was certainly an adventure. The Zoolander booth toured VIP areas in Dublin, London, Sydney, Berlin, and many more! Guests were happily posing, only to receive a surprise when collecting their digital and printed materials – Derek Zoolander himself had joined them in the booth!
With clever overlays matched exactly to the lighting in the booth, the digital Derek seemed to have magically appeared next to them.

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